The NYT announced on July 20th that Amazon.com revealed that they now sell more e-books than hardcovers, at a ratio of about 3:2 (& rising). This has happened in the under three years that Amazon has been in the e-book business.
Amazon is aided in this by the ability of owners of other ‘readability’ devices,ie Smart Phones and Apple’s iPads, to read Kindle-sold books on these platforms, but not vice versa. Also, after the initial iPad buzz & buying frenzy, many of the reading public prefer the Kindle for reading, reserving the ‘iPod Touch-on-steroids’ for its other uses. The falling prices of e-readers as a class also contributed to this milestone in the history of the written word.


