Sep 11
26
Amazon vs Apple: A New Battlefront
D Streitfeld reports in today’s NYT that Amazon will launch in time for holiday gift sales its own tablet computer, in direct competition with the Apple iPad. The new, not named (maybe this Wednesday at a news conference it will be) device will be a Kindle on steroids-avec color and touch operation; with e-mail, browsing, and gaming functions, priced at ca $250, roughly 1/2 the i-cost. The article notes opposing business strategies between the two industry Goliaths: While Amazon sells its machines rather cheaply, to get lock-in sales of its downloads and other merchandise, Apple’s primary profit rests with sales of its devices themselves, moreso than the accompanyiing apps.
Also, for those who aren’t first responders and can wait, it is projected that Kindletablet 2, with a larger screen, will debut some time in 2012.
